Part 1 of 2 videos in which the ProfitDig guys sit around their conference table and talk about Internet marketing strategies for construction contractors.
Chris Work explains what you should look for when searching for a person or company to take care of your marketing for you. This is an important decision, and whether you hire someone or do it yourself, you need to understand what exactly digital marketing is and what you need for your business.
We talk about search engine optimization, "SEO", and how "local SEO" differs but is probably even more important for a construction contractor operating within a limited geographic radius.
Jerry Work also tells where we came with the name for our show ("the ProfitDig Radio Show") and how it ties into a very famous financial expert.
The theme of this episode is that if you want to build a successful life for yourself as a construction contractor, you must accept responsibility for building your business. Your success is in your own hands. Marketing is a tool that can help bring people to your door. ProfitDig is a tool that can help you win jobs and make more money.
From ProfitDig - easy, low cost, Web-based construction job bidding, costing and reporting.